By Stevie Wilson
Say the word Missoni and it evokes images of clothing, knitted textures, unique designs and patterns that are vibrant with color and have a feel like no other. The kaleidoscope of colors and knits that are the signatures of the Missoni brand are a trademark of Italian style, elegance and passion. It’s casual comfort married with elegant wit in the form of clothing that can be worn for more than just a season or two, but for years. The name Missoni evokes creativity and now moving beyond the world of clothing and textiles, Margherita Missoni is the granddaughter of the founders of the Missoni company and embodies all the style and passion of the company – as well as the inspiration for the fragrance Missoni Profumi.
Missoni Profumi is as much a lifestyle as it is a fragrance. It’s exuberance and vitality are indicative of a woman who is spirited, full of life, yet can handle the roller-coaster ride that life often is. The fragrance is as emotional as the woman – sophisticated, passionate, playful.
Missioni Profumi the fragrance has four different layers of scent – compared the to usual three – which evokes the textures and textiles of the Missoni fabrics and designs.
Radiant Yellow: Italian Bergamot, succulent Nespolo (a Mediterranean fruit) and Magnolia petals
Magenta Pinks: Peonies and dewy Rose – sparkling florals
Intense Oranges: sparkling Mandarin, zesty Bitter Orange and juicy Kaki (similar to persimmon)
Chocolate Browns: fluid Amber and addictive Gianduia (a sweet chocolate containing about 50% hazelnut and almond paste).
This potent blend of scents create a unique tapestry of fragrance much like the trademark Missoni textiles. The juxtaposition of the notes create a vibrant fragrant that blends and moves just as the person who wears it does. Sophisticated and distinctive, it’s unique and is quite addictive for those who wear it – and especially those enamored by those who wear it.
The packaging is colorful and unique and architectural in feel. It’s almost iconic and plays with design much as the Missoni textiles do.
Who buys this fragrance? Anyone who feels that life is more than just a straight line or a singular color. Life is a rich palette of colors, textures, fashions – and fragrances. It’s for the woman who’s unafraid to face life – and enjoy all the nuances it has to offer.
It is also for the woman who adores chocolate: that bottom note gets you every time!
Products:
Eau de Parfum: 100 ml: $110.00 in a gradated red bottle with a signature Missoni fabric skirt and brown cord.
Eau de Parfum Spray: 50 ml: $80.00 in a gradated orange bottle with a Missoni fabric skirt and cord.
Missoni Eau de Parfum spray: 30 ml: $60.00 in a gradated magenta bottle with the Missoni fabric skirt and cord.
Missoni Parfum: 15 ml: $300.00, the most concentrated form of the scent in a whimsical cushioned pouch of the Missoni fabric adorned with pink and gold sequins along with brown cord presented in a clear lucite box.
Missoni Parfum Rollerball: 6 ml: $60.00 in a portable rollerball cylinder that easily dispenses fragrance along pulse points in a Missoni fabric pouch.
Missoni Body Lotion: 200 ml:$50.00 a lightweight – yet luxurious – lotion that subtly scents the skin with the fragrance while moisturizing the skin. Presented in an orange bottle with a zig zag pattern.
Missoni Large Pillar Candle: $150.00 is an oversize generously scented candle inspired by the rich textures of the Missoni textiles. Layers of vibrant colors of magenta, orange, red, and yellow create an amazing presentation and offer a luxurious scent.
Purchase Missoni fragrance at Saks Fifth Avenue, Neiman Marcus, www.neimanmarcus.com
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